Hoardings put up in city to spread awareness against plastic use


Bhubaneswar: With a view to make people aware against plastic use, the Bhubaneswar Municipal Corporation (BMC) has started its public campaign by placing hoardings in Odia at prime locations in the city.

Power House Square
Stewart School Square

According to reports, the large hoardings of 10’x10′ display size has been put on display at Stewart School Square, Power House Square, Fire Station Square, and in front of Sai Flowrish.

The hoardings will be multiplied soon to be more visible across the city, the BMC said.

The campaign aimed at making the Capital City free from plastic/polythene speaks about bringing own tiffin boxes, bottles and bags to minimise the burden of plastic on the earth as the non-biodegradable substances have created a threat for human and animal lives especially the fertility of the soil.

Polythene/plastic, in many times is consumed by the cattle population resulting in their death. Besides, burning the non-biodegradable substance is not a solution as it also pollutes the air causing serious health hazards. Moreover, piles of plastic waste turns a safe haven for Aedes mosquitoes to evolve which spreads dengue and often chokes the drains resulting in urban flooding.

Fire Station Square

The BMC Communication Team is also planning a leaflet with a message on how to build a plastic free city and facts about the ill effects of polythene/plastics, legal provisions to ban plastic and what are the provisions to restrict, regulate and ban the use of plastic. It has also got a section on how the various institutions would restrict the use of polythene/plastics. While plastic bottles would be recycled by manufacturers, the State Pollution Control Board would initiate action against polythene manufacturers in industrial areas.

In front of Sai Flowrish

This apart, the civic body is also airing two radio jingles through three FM stations to disseminate the message among more people.

The two jingles tells the listeners about the ban of plastic bottles (less than 200 ml) and polythene and also use of own bags for purchasing household items and groceries and the protagonists telling about the BMC banning polythene/plastic in the city. The radio jingles are being aired by Red FM, Big FM and Radio Chocolate.

The BMC said that very soon a tableau will also roll out to intensify the campaign and advertisements in film theatres on restricted use of plastic and Swachha Survekshyan 2019 will be screened, for more and more citizen participation.

Sources said the video clips to be screened in film theatres on restricted use of plastic/polythene  and Swachha Survekshyan 2019 will be issued very soon so that the filmgoers would be educated on the topic and spread the message in the society.

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